For agencies & professional service firms — built in the open

The CRM that pays you back for using it.

Every CRM asks your team to feed it. SignalCRM is the bet that it should pay them back straight away — points for the call they just logged, a streak they don’t want to break, a badge worth screenshotting. Not a leaderboard bolted on as an afterthought, but built into the way the work gets recorded.

And discipline where it belongs: Tax IDs and addresses are required to send an invoice, not to create a lead.
Concept The loop we’re building — the game layer isn’t shipped yet.
Pipeline Ctrl K
🔥 12
LV 7 2,480
HK
Qualified4
Northwind — retainer renewal
On track₹4.2L
Kestrel Digital — audit
New₹90K
Proposal3
Lumen Labs — platform build
Gate: 2 tasks₹18L
Orchard & Co — discovery
On track₹3.5L
Closing2
Fernbank — managed services
Stalled 9d₹7.8L

How it works, day to day

You just got off a call. Logging it takes seconds, not minutes.

Most CRMs make you stop what you’re doing, find the right screen and fill in a form — so people put it off, and by Friday nobody remembers what happened on Tuesday. This is the part we built the whole product around. The points and badges below are still being built; the pipeline they reward is working today.

STEP 1

Press one key

A small box opens on top of whatever you were looking at, with the cursor already in it. You don’t go to another screen, and you don’t lose your place.

STEP 2

Type what happened

Write it the way you’d say it — “Call with Northwind”. Choose whether it was a call, a meeting or a note, then press Enter. It appears in your list straight away.

STEP 3

You earn points for it

+50 points float up as you finish, and your running total goes up at the top of the screen. Small, instant, and the reason logging the call feels worth doing at all.

STEP 4

Your team sees it

A panel slides in briefly showing what you just did, so the people you work with know it happened — then it disappears on its own. Nobody has to chase you for an update.

The game layer

Designed in full. Not shipped yet.

Everything on this row is specified, drawn and sequenced — and none of it is live. We would rather show you exactly what we’re building than describe it vaguely.

Badges worth screenshotting

In build

Earned for real milestones, and designed to look like something you’d actually want on your profile.

Rainmaker₹10L closed
Clean DeskZero overdue
Locked90-day streak

A streak you won’t break

In build

Keep it going and you won’t want to be the one who breaks it.

12
days logging before 10am
MTW TF SS

Weekly leaderboard

In build

Starts fresh every Monday, so a slow week never follows you around.

1PRPriya R.3,940
2HKYou2,480
3DMDev M.2,310
4ASAnita S.1,905

The Pulse Wall

In build

Points on their own get dull. Being seen doing good work doesn’t.

PR
Priya moved Lumen Labs to Closing
2 min ago
+120
HK
You unlocked Five calls before noon
18 min ago
+50
DM
Dev cleared every overdue task
1 hr ago
+80

Straight answers

What’s actually built, and what isn’t

Most pre-launch pages describe a finished product. This one doesn’t, because it isn’t one yet.

Working today

A pipeline that enforces itself

Deals move through the stages you decide — and a deal can’t move to the next stage while the work that justifies it is still outstanding. See everything as a board or a list, catch duplicate leads automatically, send new enquiries to the right person, and track how quickly each source gets a reply.

Working today

Set up for real teams

Your data is yours alone, never visible to another company using SignalCRM. Invite your team, set exactly who can see and do what, and group people into teams and reporting lines. Add leads one at a time, import a spreadsheet (with a preview before anything is saved), or collect them straight from your website. Jump to anything with Ctrl + K.

Being built

The game layer

Points, badges, streaks, leaderboards and the Pulse Wall — everything shown above. Fully designed, sequenced, and not shipped. It is the idea the product is betting on, which is exactly why we won’t pretend it’s already here.

Next

Proposals, invoicing, analytics

Fixed-price milestones, hourly work and monthly retainers each handled properly, instead of forcing every kind of deal into the same shape — and the paperwork checked when you raise the invoice, not when you first add the lead. Designed, sequenced, not built.

Before you sign up

Things worth knowing

  • Desktop-first, deliberately. Dense pipeline work belongs on a wide screen. A proper mobile app comes later — not a squeezed-down web page.
  • There are no customers yet, so there are no testimonials, case studies or percentages on this page. Everything here is either built, or labelled as not built.
  • There is no pricing yet, and no trial to start. Leaving your email is the only thing on offer today.
  • Built for small and mid-sized B2B service businesses — software agencies and professional service firms in particular.

Want the game layer the day it lands?

Leave an address. One email, when early access opens.